New Business Grant, Infuse Initiative, Will Award Up to $100,000 in Professional Services to Two Indiana Organizations

Winners will receive pro-bono marketing, accounting, legal and technology services

A new business grant, Infuse Initiative, will award up to $100,000 in professional business services to two Indiana organizations. The program will give away marketing, accounting, legal and technology strategy and support services. Services will be provided by Infuse sponsors: Indianapolis-based Synergy Marketing Group, Sponsel CPA Group, Appnuity and J.D. Walls and Associates, P.C., attorney-at-law.

Infuse Initiative is a business grant designed to help Indiana organizations achieve their true potential by providing them with strategic counsel and experienced support in several core business areas: marketing, accounting, legal and technology. Winners will be selected based on their potential to grow and improve if they had access to expert advice and support at the executive and operational levels. Infuse Initiative is ideal for small businesses, not-for-profits and government entities with executives who wear too many functional hats to effectively move their organizations forward.

To be eligible, organizations must have a location in Indiana, be operational for at least 18 months, employ at least 10 full-time employees and have commercial office space. Applications for the grant will be accepted at The final deadline is April 1. Winners will be announced April 22.

Each winner will receive up to $50,000 in combined pro-bono services from some of the most respected Indianapolis marketing, accounting, legal and technology firms. This includes strategic consulting with each firm’s practice area leaders as well as tactical support.

“Most executives wear too many hats in their organization,” said Amy Zucker, president of Synergy Marketing Group and creator of Infuse Initiative. “Infuse Initiative will pair talented executives with some of Indianapolis’ most experienced marketing, technology, accounting and legal professionals. This partnership will provide the winners with a trusted advisory team that helps with strategic planning, budgeting and implementation in four critical business areas.”

Community partners that are supporting Infuse Initiative include: Town of Fishers, City of Noblesville, City of Carmel, Indy Partnership, Central Indiana Corporate Partnership, City of Carmel and TechPoint.


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